Nocturnal turned to Arizona's beautiful landscape for inspiration when asked to give the Four Seasons Scottsdale at Troon North a distinctive brand that stood out among all other Four Seasons luxury resort properties.

Contemporary southwestern luxury is reflected in a lush color palette and in rich textures of stunning imagery and typography. Nocturnal applied the visual identity to marketing and sales collateral, in-room collateral and a seasonal marketing campaign that resulted in the resort's most lucrative summer up to that time.